“We are continuously exploring how we can make IKEA home furnishing solutions and range more accessible as we want to deliver to the IKEA vision of creating a better everyday life for the many. The launch of the virtual store at Tmall is truly exciting and we believe that it will complement existing sales channels such as our IKEA stores and e-commerce as we come closer to our customers in China, says Tolga Öncü, Retail Operations Manager, Ingka Group
- IKEA FranchisingIf you want to know more about the IKEA Brand, our people and sustainability agenda, our culture and values, the IKEA expansion and franchise system, please contact us here:Netherlands
For nearly 20 years WWF and Inter IKEA Group have partnered to drive positive environmental impact within different industries, and today a renewed term of partnership until 2025 is announced. The partnership reaffirms the commitment to protect, manage and restore key landscapes, and enable a nature and climate positive value chain to also uphold the rights and needs of people.
Today, IKEA shares the first details of a new partnership with an entire city where ambition is to create community solutions for a better life at home. The project called H22, will take place in the Swedish city of Helsingborg, and explore the definition of ‘home’ by developing new living, community and retail ideas co-created between IKEA, the citizens of Helsingborg and other local and global partners.