A light brown, curly haired dog is sitting in a shower with black and white tiles. He is being washed by a man.

Saving water at home

Today, four out of ten IKEA store visitors live in water-scarce regions. And the world’s rapidly growing population is putting even more pressure on this precious resource. Saving water should therefore be part of everyone’s everyday, regardless of their access to it. To make this easier, we design products to help reduce daily water consumption in the home.

Where our water comes from

"Many of us in the western world live our lives as if there will always be enough water. The fact is that we are using the groundwater on credit,” says Viktoria Granström, Water Initiative Project Leader at Inter IKEA Group.

We have teamed up with United Nations on their Sustainable Development Goals, and as part of our own goals, we are committing to inspiring and enabling customers to reduce water consumption and purify water by 2030.

Many of us live our lives as if there will always be enough water.

Viktoria Granström, Water Initiative Project Leader at Inter IKEA Group

It’s easy to start saving

In addition to water-saving initiatives, there are many IKEA products that help customers conserve water. For example, our MISTELN nozzle can reduce water consumption by more than 90% (depending on the water flow in your tap, local water pressure and how you use the nozzle).

A hand is holding and showcasing an IKEA MISTELN water nozzle. The nozzle is in focus, whereas the hand is out of focus.

MISTELN a water nozzle that reduces water use by over 90 percent.

A girl wearing an orange t-shirt is washing her hands. Water is running from a silver IKEA tap in a white sink.

All IKEA taps and showers have a mechanism that helps save water while keeping the water pressure just right.

In Sweden, there is a saying that many small streams make a big river. This means that many small contributions can add up to something big. When it comes to saving water, this definitely holds true. “If one billion customers reduce their water use by as little as 10 litres per day,” explains Granström, “we are looking at savings of 10 million cubic metres per day and 3.65 billion cubic metres per year in the markets where we are represented. This is 1.5 times more than the entire yearly water consumption of a country like Sweden.”

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